Bradford Licensing LLC, the exclusive licensing agency for PEZ Candy, Inc., is pleased to announce a new exclusive line of PEZ luggage tags and journals.

In a two year agreement arranged by Bradford Licensing LLC, FlapJack Toys, a company based out of California, will be manufacturing and distributing unique and one of a kind PEZ luggage tags and journals for the avid traveler.

Sold in specialty stores such as Urban Outfitters, Hot Topic, Diamond Comics, Host International, Inc, Toy Kokyo, Johnson Smith Co. and Newberry Comics, these retro styled luggage tags will surely bring out the fun while traveling!

When asked why she feels this range of products will do well at retail, Claudia Becker, President of FlapJack Toys stated, “Because of their unique shape and retro colors, luggage carousels at airports will have a built in audience. And the journals have a novelty feel, which distinguishes them from “run-of –the mill’ journals.”

For more information on PEZ Licensing, visit www.bradfordlicensing.com/pez.php or www.pez.com for general brand details.
Bradford Licensing LLC, a global licensing firm partnering with some of the world’s best-known logos and trademarks.  Established in 1986, Bradford is a full-service licensing agency with worldwide brand extension capabilities.  Bradford develops licensing programs based on the leading corporate brands, television series and characters, fashion brands, sporting events and non-profit organizations.  Bradford is based in Northern New Jersey. The company maintains a network of agents in all major foreign countries, including Europe, the Asia Pacific Rim, and South America.

Pez^® for Pets is a fun new brand from Sherpa Pet Group featuring the classic candy dispenser – now for your pet! Treat time just got a whole lot more fun for everyone! Pet Pez is available in two styles and comes with tasty flavored treats including cheese, bacon, and beef. Pez^® for Pets will be featured as a new product in a Baltimore magazine. Meijer’s, a 180 store chain, added Pez^® for Pets to their fall line-up and several distributors are coming aboard for 2009.

The PEZ^® collection of children’s eyewear by A&A Optical continues to be a top seller for the brand. The PEZ^® collection offers children a variety of eyewear options in classic and contemporary styles, fun shapes and colors, and high performance memory metals which fit and flatter girls and boys through age 10. Dependability and quality are the signature characteristics which make up the PEZ^®

New York based company A.E. Nathan, specializing in over the counter fabric, is shipping out their new 100% cotton broadcloth lines featuring PEZ^® imagery. The line consists of 5 patterns with two color options each.

The 11^th Annual Northeast PEZ® Collector’s Gathering was held in Stamford, Connecticut this April. Licensee PEZ® Collector’s News manufacturer of commemorative pins featuring PEZ® nostalgic imagery, created a special pin for convention attendees.

Bradford Licensing Associates, the exclusive licensing agency for PEZ Candy, Inc., is pleased to announce a new exclusive line of PEZ pet treat dispensers.

In a two year agreement arranged by Bradford Licensing Associates, Pet-Riffic Products, LLC a company based out of Missouri will be manufacturing and distributing unique and one of a kind PEZ Pet Treat Dispensers filled with scrumptious doggy treats. Pet-Riffic Products, LLC took one of America’s favorite candies and transformed the concept to fit the lifestyles of our loved pets. The dispensers will be approximately 9-inches high and 1-inch wide, and will come in various styles, some of which will have a realistic look capturing different dog breeds, while others will have a more playful, caricature look. Products are scheduled to appear in food, drug, mass and pet specialty stores on or about June 1, 2007 and will be sold throughout United States and Canada. Snacking on our own PEZ candy and enjoying the experience with our pets has never been easier.

Michael Roberts, president of Pet-Riffic Products, LLC is very excited to be launching the new line of PEZ Pet Treat Dispensers. He states, “PEZ is a highly recognized brand that will work well with the growing consumer appetite for new and creative products.  This will be the first of a number of products we envision in the range supported by the PEZ brand.”

For more information regarding PEZ Candy Licensing, please contact Michelle Minieri, Senior Vice President, Bradford Licensing Associates at 973-509-0200 or michellem@bradfordlicensing.com.